TThis graphic communication campaign was designed to enhance the visual appearance of multiple construction sites while providing clear and engaging information to pedestrians and local users. Through a partial wrapping system, the project transforms temporary barriers into informative and aesthetic communication supports, improving the urban experience during the construction period. A clean and contemporary visual identity, combined with bold typography, accessible wayfinding, and carefully selected graphic elements, was developed to communicate project updates, reinforce the site's identity, and create a more welcoming and dynamic public space across the affected areas.
